How to Overcome the Language Barrier While Selling Online?
Thank God for language! – a well-arranged and well-thought amalgamation of words that totally makes sense (somehow) and is received and understood by people around us. Without it, we would just be a clueless bunch of idiots moving around roving eyes and trying to get the gist of what others are trying to say. Well, our agonies didn’t quite end there. And of course, the solution wasn’t a universal language. (Excluding love ;) ). Each country and each region adopted a language of their own; and being proud of one’s native language became a trend. Now, let’s say you are an ecommerce store owner trying to sell a product, idea or a service to the audience all over the world. How would you ensure that your audience gets what you are trying to sell? It turns out that language barrier is one of the biggest challenges that the Magento ecommerce store owners face today. This is majorly because if the content on the website is not familiar to the buyers, they do not buy from them. During...