AppJetty

  Doing deep market research is a must. It gives you insight into latest or future trends, things your customers expect, where your products stand in the market, what new features you can introduce in your products, and more. There are multiple ways companies carry out research using different   automated survey software . Amongst which, two of them are more preferred i.e. agile research and concept testing. These two methodologies have served many companies in the right way and helped them understand what their customers require. The better clarity during the research stage helps them to make the product better. What is agile research? Agile market research is the way agile software is developed. Following are the four things followed in it: - Think - Develop sprints - Experiment - Interaction This can help companies test different ideas, products, or campaigns, before they launch it and know their customers’ requirements. They can make changes on the basis of their customers...

  Upselling and cross-selling are two of the most useful sales strategies. The best part about it is that your customer has already made a purchase from you. All you have to do is show them how their purchase has more value if they buy a new item that is related. While it is easier said than done, certain products make for great upsells, like covers and cases for gadgets, handbags, and shoes for clothes, etc. Sometimes these items are quite dependent on the original item.   This method of selling piggybacks on sales already made. This also means that it is often the second time a customer is making a purchase from your store, so they can skip the initial steps like creating an account or typing their address. This makes for a much smoother checkout process with fewer chances of cart abandonment. If you are selling an item like a storage card for a camera, then it is a product that makes their original purchase more useful, and so automatically becomes an item you will successf...

  When you own and run a business, you would want every penny you spend on it yields you positive results. One of the best ways to find out about the areas of growth in your business is – conducting surveys.     After all, the data received from survey helps you to predict future outcomes of your business. But while creating Surveys, you need to maintain accuracy, ensure completeness, and create defined paths for respondents. As simple as creating and sending a customer survey seems, it may not be actually ‘that’ easy. There are   a lot of things to consider while creating a survey . First things first, making sure to keep it relevant, on point, and engaging. In this article, we will acquaint you with Skip Logic, one of the most important aspects of a well-developed survey; and help you understand its significance.   What is Skip Logic? Skip logic, also known as “branch logic” is a feature that decides which question the survey respondent will see based on the a...