7 Tips to Succeed as a Marketing Manager in 2020
Marketing and sales are complementary to each other. They are like two strong pillars of brand building. As we have already covered effective sales management tips in our previous blogs, we are going to cover a few effective tips to succeed as a marketing manager. So, let’s start... 1. Market Yourself First While the responsibilities of a sales team and marketing team can be totally different or overlap as per the company, one thing is certain. That is, though sales is not exactly the domain of a marketing manager, studying the art of selling is important for them as well. As long as you don’t work hand in hand with the sales team and don’t ‘sell’ your creative ideas to sales team members, you can’t succeed alone. For instance, if sales reps give you essential data on potential prospects, highest-grossing clients and areas, analyze that data thoroughly and collaborate with the sales team to work out best-possible future strategies and plans. This won’t...