Reducing Shopping Cart Abandonment: Tricks and Tips
Convincing a customer to buy your product is a long journey! First, you have to attract customers to your website, then convince them with an attractive homepage and information for them to stay and look at products and add those to the cart. Finally, wait and wait for them to check out. Even after sending reminders for checkout, you see no action. Cart abandonment is the major challenge most Shopify stores face. There are many reasons that can stop customers from buying the product. But then, some solutions can help reduce cart abandonment rates. First, let’s understand what cart abandonment is, and then we’ll move forward to its reasons and solutions. What is Cart Abandonment? It is a measure that shows how many visitors visited a website, added items to the cart but left the website without buying. It can be products or services visitors wanted to buy, but they did not complete the checkout process for some reason. This issue is frustrating for website owners as they k...